Anime industry need to adapt a recession mode

This lady speak very wise words, I agreed with her that simulcast streaming, faster publishing and low cost DVD boxset is what industry needs in order to weather this recession that looming all over the world despite some positive spurts.

She nails exactly why it is a waste of effort and money to issue Cease and Desist letters to amorphous fansubbers, these resources can be channeled into getting the shows as fast as possible and cheaper offers to entice customers to buy original or marketing as the situation did not look good for the economy now.

Either industry adapt or they will die horrible, slow death like we see ADV USA (fans favourite one off comment on ADV is "Where is my Gunslinger Girl?!) now or GONZO (which recently received a very big blow as they were dropped from making of Strike Witches Season 2).

Source

K-On! / けいおん！ guitar craze

I have to confess that I totally miss this in my prediction but apparently anime fans in Japan are running amuck with guitar buying as reported here. This is fine example on how passion can help revive economy, but question is once the series is over: what is going to happen to those guitars? I doubt all can play it with any degree of skill. Be prepared to see a lot of second hand guitars on sale post K-On!.

One day though, more and more enterprising business will seize on this and promote their products using anime. We seen it in Ghost in the Shell State Solid Society with Nissan cars, Pizza Hut in Code Geass and Nissin cup noodle in Freedom OVA. The guitar company should seize this and use these girls as their spearhead in marketing.

Anime fans surely have scary motivation to reverse laws of demand and supply.